Globe_edited_edited.jpg

Benefits for Retailers

By mitigating fraud through real-time serialized authentication, retailers can now confidently redeem offers quickly and securely.

brandicon_Retailers.png
TCB_icons_Positive Offer File (8112 & 8110).png

Additional Digital Savings Content

Provides loyal shoppers additional digital savings content and retailer app engagement opportunities, while also encouraging new shopper visits.

TCB_icons_Realtime Data.png

Faster Clearing & Settlement

Invoices created from data captured at POS, resulting in faster reimbursement, reduced chargebacks, adjustments, and costs. Also eliminates counterfeit acceptance.

TCB_icons_Serialized Offers.png

Digital, Paper, & eCommerce

Allows manufacturer coupons to be accepted not just in store, but online, too. One standard for multiple formats that simplify and enhance shopper engagement. 

TCB_icons_signup.png

Reduced Operational Costs

Reduces administrative and processing costs associated with the movement, settlement, and validation of AI (8110) paper coupons.  Eliminates family code maintenance costs.

background_blue.png

Ecosystem

Retailer will enjoy enhanced coupon security and fraud mitigation. Other benefits include reduced handling of paper coupons and access to a new consumer audience utilizing this offer type. Touchless Couponing in the age of Covid-19 demonstrates innovation and safety for the entire retail ecosystem. 

TCB_Ecosystem_ Retailer.png

Roadmap

Retailer Connectivity
Key Actions: Identify Participants, Execute Pilot, Publish Findings

Phase 3

Open Retailer

Connectivity

Pilot Testing

Goal 75%

2020

2021

2022

2023

Q2

Q3

Q4

Q1

Q2

Q3

Q4

Q1

Q2

Q3

Q4

Q1

Q2

Q3

Q4

Phase 1

Aggregation of 8110 POF/NOF

Key Actions: Source identification, development, pricing, launch

Phase 4

Sunset 8110  Discussions
Key Actions: Identify 75% connectivity, Establish sunset plan

Phase 2

Industry Education and Consensus
Key Actions:
Assoc. Mtgs, Webinars, Stakeholder Mtgs, Etc

Innovation made possible by the consensus of the industry

acp.gif
JICC.gif
cba.gif
fmi.gif
GS1_Corporate_logo.gif
TCB_icons_Non Profit.png

Non Profit

Remains agnostic to the industry and stakeholders while being “industry managed” through the Board of Directors

TCB_icons_Open Market.png

Open Market

Supports all contributors to the ecosystem, enabling innovation and product development for the coupon industry

TCB_icons_Realtime.png

No hardware

Simple connectivity through APIs rather than hardware. More cost effective and easier to implement

TCB_icons_Connectivity.png

Connectivity

Secure, shared network that can support unlimited coupons, data, and instances to power today’s coupon campaigns

Trust Layer - Powered by Hedera

hedera.png

By using Hedera, The Coupon Bureau can bring its standardization and added efficiencies to the marketplace with transparency and trust. By allowing 3rd party validation and audit capabilities among authorized stakeholders, the industry will be able to have confidence in this centralized, agnostic solution.

background_blue.png

AI (8112) Coupon Workflow

AI (8112) Coupon Workflow- White.png

Preparing for AI (8112) offers

TCB_icons_Get aquatinted .png

Get acquainted with AI (8112) offer data and process by reviewing the AI (8112) Coupon Data Specifications. 

TCB_icons_coupon partners.png

Prepare to accept AI (8112) offers:

  • Who clears your AI (8110) offers? Are they prepared to help you clear AI (8112) offers? 
     

  • Is your POS partner prepared to process AI (8112) offers? 

TCB_icons_signup.png

Sign up with The Coupon Bureau to begin setting up your account! Here you will be able to authorize your partners, set up your organization's brand and users, and more.