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Our 2021 Year In Review

Happy New Year!

2021 was a whirlwind of activity here at The Coupon Bureau! We’re feeling so grateful for all the industry support we have received.

Some highlights of our year:

News and coverage:

  1. 2021 DEALS & COUPONS REPORT

  2. SmartCommerce and The Coupon Bureau to Bring Universal Digital Coupons to eCommerce

  3. Catalina Plans to Take Coupons to the Next Level

  4. Unified commerce provider first global POS to adopt and implement new universal digital coupon standard

  5. SigmaLedger Enhances Coupon Validation Service by adding Universal Digital Coupon Connectivity For National and Regional Retail Chains

  6. ACP Coupon Fraud Is No Joke

  7. What Will Universal Digital Coupons Mean for Retailers?

  8. Electrum Partners With The Coupon Bureau

  9. Fobi Enters $225B CPG Retail Market With Successful Integration With The Coupon Bureau to Deliver Verified Universal Digital Coupons Through Loop’s Wallet Pass Platform

  10. Atlantic Coupon Service Becomes First Retailer Clearinghouse to Process the Universal Digital Coupon AI (8112) for Retailers

  11. The New AI (8112) Coupon Standard and How It Impacts Your Business

  12. Virtual Roundtable: Top 5 Ways The Universal Mobile Offer Will Transform the CPG Industry

  13. The Coupon Bureau: Delivering Universal Digital Coupons

  14. RevTrax Launches Universal Digital Coupons with The Coupon Bureau

  15. Popwallet Partners With the Coupon Bureau to Launch First-Ever Universal Digital Coupon

  16. Printable Coupons Fall Further Out of Favor

Registered CPGs:

  1. Coca Cola

  2. Kellogg's

  3. Procter & Gamble

  4. Kimberly Clark

  5. Georgia Pacific

  6. General Mills

  7. Perdue

  8. Organic Valley

  9. Conagra

  10. FGF Brands

  11. Chubby Snacks

  12. Nutpods

  13. Beech Nut

  14. Silverman Chips

  15. Better Body Foods

  16. Uptons Naturals

  17. Hope Foods

  18. Oceans Halo

New Accelerators

  1. Flooid

  2. Sigma

  3. Electrum

  4. Inmar

  5. ITRetail

  6. Sparkle CS

  7. Coupdog

  8. P97

  9. GK Software

  10. Blackhawk

New Distributors

  1. Vibes

  2. Electrum

  3. Vizer

  4. Valassis

  5. Qples (acquired by Fobi)

  6. SMS Promo

  7. Catalina

  8. Arrowhead

  9. Actv8me

  10. Mobeo Media

  11. SheerID

  12. Couwalla

  13. EversightLabs

  14. Social Nature

  15. Mindtree

  16. And a big thank you to our first distributors Rextrax and Popwallet

Ecommerce - Smartcommerce is leading our foray into ecommerce connectivity in 2022.

Paper - ACP/JICC industry committees have collectively decided to activate 8112 offers in paper format. Catalina and SMS Promo have announced product to support this effort. CStore pilot: Electrum recently launched our first live Cstore pilot with Coca Cola and Kellogg’s. Retailers included are Hotspot, Holiday, and Loop. For more information or to inquire about participating, contact jeff@thecouponbureau.org


For 2022 we are working to support a coalition of large CPGs in their efforts to softlaunch in national retailers in Q1 and nationally in Q3. Retailer integrations to support this are underway.

For more information or to inquire about participating, register here.


From all of us at The Coupon Bureau…let's have a GREAT 2022!

P.S. We want to say a special thanks to all of our webinar participants in 2021!









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