Learn

HOW IT WORKS

The Coupon Bureau provides a network of connectivity between all stakeholders in the coupon ecosystem.  This is critical to enable a single positive offer file to eliminate fraud and to enable the transactional tracking of mobile coupons.  In this model all stakeholder’s business models remain the same.  With Bureau connectivity, each stakeholder has the ability to expand, enhance, or find efficiencies in current offerings.  This connection to a universal positive offer file will add fuel to the technology development fire in this industry. 

STEP ONE

Provider/Brand adds offer to the Universal Positive Offer File

STEP TWO

Consumer presents offer at POS for redemption

STEP THREE

Offer accepted, GTINs sent to POS and Positive Offer File updated

What is a Positive Offer File?

  • A database of all distributed, serialized coupons available for redemption.

Why a Positive Offer File?

  • A proactive way to universally ensure intended, valid redemptions. A digital paper-trail for (AI) 8112 barcode transactions.

What it's not.

  • Does not touch consumer data
  • Does not see basket data
  • Does not reconcile
  • Does not provide distribution

Our Partners

©2019 The Coupon Bureau LTD